Actionable Feedback for New Product Concept
Deborah Carver
CEO & Founder
content-technologist.com
Challenges & Opportunities
Before PopUpThinkTank, Deborah identified these challenges:
Lacking product direction & validation
Needed direct access to target audience
Clarity to move forward with confidence
Event Format & Design
Business overview & product concept
Individual input: “I like / I wish…”
Founder interview
Breakouts to capture voice of customer
Survey to gauge individual next steps
Ideabook (PDF)
“Determining product direction was a challenge, but because of PopUpThinkTnak, I gained direct actionable feedback on the product concept from the audience I was targeting. PopUpThinkTank was a far more comfortable, productive environment than I could do alone. More than a 15-page document packed with actionable feedback - I also gained a boost of energy, and I’ve been hearing effusive praise from our guests. It’s a unique, extremely creative, and effective way to connect with your future audience and stakeholders, and you’ll leave feeling refreshed about your results.”
Design your PopUpThink Tank.
